Images of Dentistry Big Business for Social Media Influencers



Images are attention grabbing and influence the attention of consumers and attitude that ultimately stimulates their decision making in procuring services. When it comes to matters dental, the power of the visual platform cannot be ignored. It can be used to showcase the services offered and even have short video clips show casing the most recent technology used in dentistry.

Social Media Influencers are personalities that have created a reputation for their knowledge and expertise in a given field. The social media influencers make frequent posts about that field on their preferred social media platforms and get a large followership of passionate people who are keen to follow their opinions, insights and views.

Social media influencers can make business with oral health service providers who are lately using more sophisticated dentistry images that provide dental solutions than ever before. With so many people on search engine every single minute on a daily basis, online marketing for oral health providers cannot be ignored. Influencers need to figure out what kind of visual images would be most intriguing and engaging for their social media users. This helps in the image creation process of a highly shareable content. The social media influencer has to capitalize on how dentistry has evolved from the traditionally painful experience to a pain-free session at the dentist using state-of-the-art equipment.

The 21st century has seen the growth in the use of technology in dentistry. These tremendous advances include:

  • Laser dentistry
  • Cosmetic Dentistry
  • Cone Beam Computed Tomography
  • Computer-Aided Design/Computer-Aided Manufacturing (CAD/CAM)





The laser creates light energy in a very narrow and focused beam producing a reaction on the tissues, enabling it to remove or re-shape the tissue. Laser dentistry can detect cavities long before the tooth decays. It can kill bacteria that causes cavity. Lasers are more efficient, client friendly because it’s non-invasive and comfortable.




Cosmetic dentistry refers to professional dental care that seeks to improve the appearance of a client’s mouth, teeth and smile. It seeks to improve dental aesthetic in terms of color, position, shape, size, alignment and overall appearance of the client. There are five types of cosmetic dentistry procedures:

  • Inlays and on-lays
  • Composite bonding
  • Dental veneers
  • Teeth whitening also teeth bleaching
  • Dental implants

Cosmetic dentistry procedures vary from fairly simple to complex and specialized care. This makes it affordable to the various people across the economic classes who comprise the followership of the social media influencers.




CBCT is a medical imaging technique that provides a 3D image view of a patient. CBCT device rotates around the patient capturing data using a cone-shaped X-Ray beam.

CBCT is structured into:

  •  Dental implants
  • Orthodontics
  • Oral surgery
  • General dental surgery

Technological advancement has seen CBCT market grow at a fast pace. Digital marketing is viewed as a key marketing space where the SEO and digital needs of Sydney doctors will actualize organic traffic on their sites driven by quality, on time content.

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