5 Things to Consider Before You Have a Cookie Dough Fundraiser
A lot of fundraisers involve food in one way or the other. From cookies to sweets, popcorn, lemonade, and even cookie dough. That is right, cookie dough fundraisers are a thing. Everyone enjoys cookie dough, it is a treat, it is delicious and it can be rather addictive.
Cookie dough fundraisers are known to be rather popular and quite effective as well. Compared to some of the other fundraising products out there, cookie dough happens to be one of the cheapest, however, they have been known to require quite a bit of work and that can be one of the reasons to rethink your cookie dough fundraiser idea. Here are 5 things to consider before you eventually settle on having a cookie dough fundraiser.
Will Cookie Dough Sell Well For Your Organization?
As is the case with a lot of delicious treats, cookie dough may be an all-round deliciousness but they are also not very healthy. In today’s world, a lot more people are becoming health conscious and being conscious of what they eat. It is for this reason that you will want to be sure that cookie dough is something that can sell considerably well for your company. If a lot of your participants and potential buyers are health and fitness-oriented, you want to have a rethink as cookie dough may not be the best option for you.
Does The Pricing Work Well For You?
Cookie dough is something that comes in a range of prices and you can look around to see which price works best for you. When thinking of cost and pricing there are 3 major things that you need to consider: the cost of one box or one tub of cookie dough, the projected profit on each box or tub of cookie dough, and the cost to ship the cookie dough. These 3 factors are important especially the shipping as this is something that can get quite pricey considering that cookie dough is heavy. While some programs can offer free shipping on a certain quantity order, you may want to still factor-in shipping in the event that you cannot meet the required quota for free shipping.
What Cookie Dough Type Would You Be Selling?
There are different types of cookie dough in the market today and before you jump into a fundraiser, you may want to be clear on what specific type you would be selling. The available options include:
Brochure: Brochure fundraising is a very popular trend in the cookie dough world. All you need to do is sell the cookie dough via mail in brochures, and fundraising zone handles the rest. It requires no inventory and no start up cost.
Frozen Pre-Portioned Boxes: These are much like the frozen tubs and require the same storage method however, they are already portioned out and so they are easier to pop in the oven.
Cookie Mix: These are not frozen and are a lot easier to store as they do not require freezing however, customers would be required to add their eggs and milk to this mix.
Home Delivery: This is by far the easiest there is. You do not have to deal with shipping and delivery, all you have to do is sell the coupons for the cookie dough and customers can redeem it online.
Can You Store The Cookie Dough Effectively Before You Distribute?
This is something that has caused a lot of headache to a lot of organizations. Proper storage for cookie dough is extremely important as they are perishable especially the frozen ones since they require constant freezing. While cookie mix is easier to store as it does not require freezing, the easiest alternative to storage is simply opting for home delivery.
Do You Have Volunteers Willing To Sell An Eventually Distribute For You?
In any fundraiser, manpower is very important and this is even more important when it comes to product fundraiser, you need to be sure that you have the adequate manpower to not only sell but to help distribute. The more volunteers you have, the more you are likely to sell and the more money you are likely to raise.
While cookie dough fundraisers are fun, they are not for everyone or every organization. Before you dive into preparations, make sure it’s the right fit for you and your organization.
